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Privacy Policy

Last updated: November 2, 2025

1. Introduction

Welcome to Finly. We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, disclose, and safeguard your information when you use our financial analysis platform and services.

2. Information We Collect

2.1 Information You Provide

We collect information that you voluntarily provide to us, including:

  • Account information (name, email address, password)
  • Data and information you provide for analysis
  • Payment and billing information
  • Communications with our support team
  • Feedback and survey responses

2.2 Automatically Collected Information

When you access our Service, we automatically collect certain information, including:

  • Device information (IP address, browser type, operating system)
  • Usage data (pages visited, features used, time spent)
  • Cookies and similar tracking technologies
  • Log data and analytics information

3. How We Use Your Information

We use the collected information for:

  • Providing and maintaining our financial analysis services
  • Processing your data using AI technology
  • Improving and personalizing your experience
  • Communicating with you about updates, features, and support
  • Processing payments and managing subscriptions
  • Detecting and preventing fraud and security threats
  • Complying with legal obligations
  • Analyzing usage patterns to improve our Service

4. Data Storage and Security

We implement industry-standard security measures to protect your data, including:

  • Encryption of data in transit and at rest
  • Secure cloud storage with enterprise-grade providers
  • Regular security audits and vulnerability assessments
  • Access controls and authentication mechanisms
  • Employee training on data protection practices

Your data is stored securely and is only accessible to you and our AI processing systems. We do not share your financial data with third parties for marketing purposes.

5. Data Sharing and Disclosure

We may share your information in the following circumstances:

  • Service Providers: With trusted third-party vendors who assist in operating our Service (cloud hosting, payment processing, analytics)
  • Legal Requirements: When required by law, court order, or government regulation
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • With Your Consent: When you explicitly authorize us to share your information

We never sell your personal information to third parties.

6. Your Privacy Rights

You have the right to:

  • Access and receive a copy of your personal data
  • Correct inaccurate or incomplete information
  • Request deletion of your personal data
  • Object to or restrict certain processing activities
  • Data portability (receive your data in a structured format)
  • Withdraw consent at any time
  • Opt-out of marketing communications

To exercise these rights, please contact us at hello@madebypatrik.se.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience. These include:

  • Essential Cookies: Required for the Service to function properly
  • Analytics Cookies: Help us understand how users interact with our Service
  • Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings, but disabling certain cookies may affect functionality.

8. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. When you delete your account, we will delete or anonymize your personal data within 30 days, except where we must retain it for legal compliance.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in accordance with this privacy policy and applicable laws.

10. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. Third-Party Links

Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

12. Changes to This Privacy Policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions or concerns about this privacy policy or our data practices, please contact us:

Email: hello@madebypatrik.se

14. GDPR Compliance (EU Users)

If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR), including the right to lodge a complaint with a supervisory authority. Our lawful basis for processing your data includes consent, contract performance, legal obligations, and legitimate interests.

15. California Privacy Rights (CCPA)

California residents have specific rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to delete personal information, and the right to opt-out of the sale of personal information. We do not sell personal information.

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